Straightforward Business Consulting for Entrepreneurs Who Want Results
Funding guidance, financial planning, and hands-on consulting for small business owners, freelancers, and self-employed professionals. No jargon. No runaround. Just real help.

Our mission
Empowering Entrepreneurs to Build Strong, Independent Businesses
Services
What I Offer
Business consulting for entrepreneurs, freelancers, and small business owners. Financial planning, funding guidance, lending referrals, and step-by-step help with business setup, legal, and taxes. Personal, one-on-one advice — no big-bank runaround.

Business Consulting
Expert advice on business setup, growth strategy, and operations — whether you're just starting or scaling up.
Funding Guidance
Quick, straightforward application process for business funding — no red tape, no runaround.
Personalized Support
One-on-one guidance tailored to your situation, with connections to trusted resources and partners.
Benefits
Why Work With Me?
You get empathy, respect, and actionable advice — not just theory. 15 years of finance experience, combat-tested discipline, and a genuine commitment to your success.
Real-World Experience
15 years in finance and hands-on business ownership. I give you practical advice, not textbook theory.
Fast, Simple Process
No big-bank runaround — just straightforward help and resources to move your business forward.
Trusted Guidance
Honest, actionable advice and connections to trusted partners and resources.

About Us
About ZW Enterprises
I'm Alexander Appleby — Army veteran, 15-year finance professional, and business consultant. I've built businesses from the ground up and know what it takes to navigate funding, taxes, and growth as an entrepreneur. I work with business owners of all backgrounds — veterans, freelancers, self-employed professionals, and anyone who's tired of the runaround and wants real, personalized guidance.
Contact Us
Ready to take the next step? Let's talk about your goals and how I can help you succeed. Book your free consultation today!
FAQ
Common questions from business owners considering consulting.
I bring 15 years of finance experience and real business ownership to the table. You get practical, personalized advice — not cookie-cutter templates or corporate jargon.
Yes! I guide you through funding options and connect you to trusted lenders. Whether it's a business loan, line of credit, or SBA program, I'll help you find the right fit.
I work with entrepreneurs of all backgrounds — small business owners, freelancers, self-employed professionals, and veterans. If you're making money but struggling with taxes, funding, or growth, I can help.
Just use the contact form above or call me directly at 209-730-6696. I respond quickly and personally.